Kevin Allocca – A YouTube Trend Manager (professional video watcher) gives his view.
Of over 48 hours of video uploaded every minute only a tiny fraction will go viral.
He credits 3 main factors:
- communities of participation,
To find out what he means by this you will need to watch the video – which is well worth watching at only 7 1/2 minutes. If you want to know how apply this – contact me though the LinkedIn button below.
You may also be interested to know that another researcher expands on this considerably with a S.T.E.P.P.S. model.
If you would like someone to tell you more about his model, Viral Posting in general and how it applies to business. You can contact me through LinkedIn below.